A Mobilizing Fear

Dan Pennell is the founder and CEO of WMtek, Inc. which exclusively offers the Site Stacker, an enterprise software platform for non-profit organizations. A primary focus for Dan is consulting with NPO's to identify organizational challenges and implement solutions, especially in the area of business workflow and enterprise-wide technological deployment. With a background in sales and marketing Dan was an executive at WPTV when he took the leap of starting his own company, an ad agency, which eventually look the lead in media sales of South Florida. Eventually, Dan sought a career that served a bigger purpose and founded WMTEK. 

[02:20] — Dan’s Journey

[10:03] — THIS IS IT!

[14:51] — Unexpected Opportunity

“I literally have until the end of the day to decide if I’m doing this or not.” 

[16:15] — The struggle/excitement

[16:53] — Respond to the Risk

“You’re at the high dive and ask yourself, ‘Am I going to jump?’”

[19:40] — The Fear

"A Fear that mobilized me, didn’t paralyze me." 

[21:33] — External Hurdles

[23:45] — Advice

“Never leave the office without doing one thing that will improve your situation.” — Reese Coffman

[25:50] — One Thing for Sales TODAY! 

[28:40] — Encourage the Next Step

“Evaluate WHY! Why means more than what." 

[34:00] — Aligning Your Life & Work

“Why is more important than what, and it’s certainly more important than how much”

[38:00] — How to Keep Moving

[38:40] — Dependance and Faith

[39:34] — Turmoil and Friction

[42:15] — Fired Up!

[44:27] — Legacy  

[45:32] — Connect w/ Dan



[46:28] — Resources

Raving Fans by William Morrow

Traction by Justin Mares

[47:50] — What does it mean to Launch Out!

“To do what God has called you to do!”

Key Take-aways:

  1. “Never leave the office without doing one thing that will improve your situation”, 
  2. If you feel called it’s worth respond to the risk,
  3. Your why is worth so much more than your what! 


Brian McIntire

Brian is the Co-Founder and Chief Design Officer at Think Company, an award-winning experience design firm in Philadelphia Pennsylvania. A hands-on UX designer since 1997 and an early champion of the field of User Experience Design, Brian started Think Company in 2007 with the idea that great software products result from research-driven methodology and design decisions that are always based on evidence. Brian leads a growing team of 75 researchers, designers, and developers as they create smart, beautiful design solutions for Fortune 500 clients in a wide range of industries.

[01:58] — Brian’s Journey

[06:00] — Reasons Why Not To Launch

[07:40] — BIGGEST Hurdle

[09:26] — Calculated Risks

[10:08] — Having a Business Partner

[11:00] — Advice for Support

[12:38] — 3 Key People

[13:34] — “I wish we knew…”

[15:39] — What ThinkBrownstone Does

[18:54] — Importance of “Rethinking” Your Launch Process

[21:22] — Whats Got You Fired Up 

[22:14] — Resources

Good to Great by Jim Collins

Brian's Notes for Good to Great

Mastering The Game of Money by Tony Robbins

[24:50] — Your Legacy

[26:17] — Communicate You Care

[27:12] — Find Brian McIntire

Follow Brian on Twitter

Check out ThinkCompany on Instagram

Check out ThinkCompany on Facebook

[27:35] — What Does it Mean to Launch Out!

“Take a risk and believe that you can do something that doesn’t rely on someone else giving you permission or providing the space for you to succeed. We were created to create, and the act of creating something, whether it’s art, music, or a company, is incredibly satisfying and gratifying and it’s something I think we all can do." 

Key Take-aways:

  1. It’s easier to take risks when you have someone taking risks alongside you,
  2. Organizational hierarchy is not a bad thing,
  3. 'Thank you' at work is like 'I love you' at home.

Just Ship!

Today I want to cover a topic that I won’t say is PLAGUING me, but is something I am working on RIGHT NOW, so I thought I'd share the insight with you!

I have covered a few topics in my mini-episodes that I personally need to work on, because for me, taking the time to write and talk about them helps me work on my own habits.  Now, its not that I am perfecting each of them overnight, and some of them I am better at than others, but like I’ve said before, the important thing is making progress and improvement.  

Today I want to quickly cover a topic that I’ve spent time preaching (I mean teaching) to my former team at my last job and it's a topic that is easy for me to talk ABOUT but a little harder to always DO, and that is the principle of shipping.

And the way I like to look at it is with this concept: 80% and SHIPPED is better than 100% on the shelf EVERY.TIME.

If we stop for a moment and think about it, we all know it's true.  A product, an email, a blog, video, you name it, is worthless if it sits in your head, on your desk or on your computer and never reaches a customer or an audience. 

Now this is being said by a struggling perfectionist and I’ll be the first to raise my hand: “Hi, my name is Brian, and I’m a perfectionist.”  There, it’s out there in the open.  PHEW. 

But seriously.  I have a vision in my head of what I want something to be like and work hard for it, and when it’s not quite there, I want it to be JUST RIGHT.  But this can also cause me to hesitate, or wait, and iterate over and over to get everything just perfectly perfect the way I see it in my head, but the problem is if I never ship, it never reaches others! 

Case and point - this show.  It took a few months longer than I hoped to get it dialed in the way I wanted it before I went live and the week I pulled the trigger I was second-guessing it saying “its not QUITE ready” and “I just want to tweak this one thing or have the intro sound a LITTLE bit better.”  Stuff that in all honesty, the things I was nit-picking over most of you wouldn’t ever notice and it's because I am WAY too close to the project and I see all its flaws.

Even now, I can have a tendency to want to hold an episode either in editing or concept and make it just perfect the way it is in my head before I let it go, but the reality is in most cases, the 80% version is perfectly ok to ship and again, only I will really notice its flaws because I’m so close to it.  

As a creator, entrepreneur, dreamer, and doer, YOU know your product or project the best so you are the one who will nit-pick it to death!  And literally!  We will KILL IT.  It’ll never live and see the light of day if we don’t send it off.  You can always iterate and improve on something down the line, but you’ve got to get it out there.  

I think that’s why it’s important to have people in your life, friends, family, whoever, that you let tell you like it is.  And you know will actually call you on it and say, “Yo Brian.  You are WAY overthinking this, just let it go.”  And 99% of the time, they’re right.

So what’s the take-a-way?


Just do it.

Brian, just send it off.

I need this reminder as much as anyone, but thought it would be a good one to share with you today.  Whatever the project, dream, goal, product, or organization is, get it LAUNCHED!  And 80% and shipped will not only get the train moving down the tracks, but will also let you begin to tweak what you don’t like, often FASTER than if you hadn’t shipped at all yet, because perhaps you’ll be self-conscious about people seeing it, OR you may begin to get feedback that tells you that the thing you wanted to keep fixing your customer or audience doesn't care as much about as something ELSE and you need to shift your focus!  But you won’t get that valuable feedback unless you do what??


So there’s what I’m working on right now.  And if you’re hung up on something, and particularly if you’re hung up on taking the next step towards launching out, get out of your own head!  Remember, 80% and SHIPPED is better than 100% on the shelf EVERY. TIME.

Arranging Beauty with Jenn Sanchez

Jenn Sanchez always knew that art would play a significant role in in her life, but not certain where that passion would take her.  Jenn painted for years, with dreams of it becoming a lifelong career.  In her late teen years she painted several pieces with flowers as the primary focus, when she was encouraged to try her hand at arranging flowers.  Shortly after, Jenn went to the flower market in Los Angeles and could not believe such a place existed; with great fascination by all the species, which at the time, were completely foreign to Jenn. Jenn has been working with flowers ever since, and in the process realized flowers were the medium she had always wanted to work with.  More tangible and multi-dimensional than paint and so perfectly imperfect, Jenn is constantly in awe of their ability to completely transform a room as a living medium. While she still appreciates and practices a variety of artistic expressions, Jenn's work is primarily devoted to recreating natural environments with flowers and foliage. 

Jenn has had the honor of collaborating/being published in various platforms such as Santa Barbara Magazine, Design Sponge, Method Home, Revolve, Zola, Studio Table, Style me Pretty, Green Wedding shoes, Wedding Sparrow, Design Love Fest, Style Me Pretty, Daydream LA, 100 Layer Cake, Ruffled, June Bug Weddings


[01:20] — Jenn’s Journey

[03:30] — Impact of Kindness

[04:46] — Biggest Hurdles

[05:35] — Ira Glass Gap Theory (video)

[06:29] — Every Job Means Experience

[09:15] — Growth and Collaboration

[09:50] — Be Intentional and Be Consistent 

[12:17] — What Changed? @Designlovefest

[13:35] — Planoly App  

[16:30] — Being Known

[21:58] — Piece of Advice #1: Keep at it, don’t be discouraged

[23:02] — Piece of Advice #2: Take Risks

[25:07] — Looking Forward to:

The Unknowns- Workshops/Weddings coming up. 

[26:32] — Resources

    Ira Glass

    Blink by Malcom Gladwell

    Lewis Howes 

    EOFire with John Lee Dumas

    StoryBrand with Donald Miller

[29:26] — Remember about you: character 

[30:50] — Connect w/ Jenn


snapchat @jennchezdesign

[31:29] — What does it mean to LaunchOut!

“Work hard, keep your head down, ignore the haters and take risks."

3 Key Take-aways:

  1. Be Intentional and Be Consistent,
  2. Leave the naysayers, don’t be discouraged and take risks!
  3. Take the Unknowns, opportunities can be right around the corner! 

Less but Better - Discussing Essentialism

Hi everyone!  Welcome back to the Launching Out! podcast.  Brian Hosan here and this is episode 16!  

Today I want to do something a little different and rock my very first BOOK REVIEW.  Yup, I thought I’d take minute to review a book I just read - SO good in fact, that I read it cover-to-cover on a cross-country flight a few weeks back.  The book is titled “Essentialism - The disciplined Pursuit of less” by NYT best selling author Greg McKeown.

Now, I had heard of this book a while back and it had been recommended by a friend who said it changed his life and business so I put it on my Christmas list and well, Santa came through, (I actually think it was one of my siblings) but anyway, it took a few months till I made the time to tackle it, and like I mentioned a moment ago, it was so good I chewed through it basically in one sitting (minus a layover in Chicago- but that’s besides the point).

So I am going to give you my personal “Cliff’s notes”  and just cover a few core ideas and quotes that I jotted down that really jumped out at me, and I hope, will challenge your status quo of thinking as well.


Right off the bat, Greg introduces the Basic Value Proposition of essentialism and it is this:

"Only once you give yourself permission to stop trying to do it all, to stop saying yes to everyone, can you make your highest contribution towards the things that really matter." 

He goes on to summarize this with another idea in just 3 words "LESS BUT BETTER"

I like this idea because I know that in prior work roles I have really struggled with being a “yes” guy - feeling like I have to or should say “yes” to just about anything that came my way.  And maybe part of that is the fact that I love to serve other people so by taking it on, I’m serving, right?  But we also probably have all realized that the more we have on our plate, the less effective we usually are at any one area.  In fact, most of the time, all the things we are trying to juggle are getting a half-baked effort at best.

You may have also heard it said that If you don't prioritize your life, someone else will.  True... But in today’s world, technology has lowered the barrier for others to share their opinion about what we should be focusing on. It's not just information overload, lets call it OPINION overload.

At some point or another I think we have ALL come face to face with the reality and pressures we feel from outside sources, but I’m going to outline quick what Greg calls the 3 Assumptions of the Non-Essentialist: (which are)

  1. I have to,
  2. It's all important,
  3. I can do both.

Now, counter that with his 3 Core truths of Essentialism: (which are)

  1. I choose to,
  2. Only a few things really matter,
  3. I can do anything but not everything.

In almost any situation we have options or multiple things we can choose between…

"Our options may be things, but a choice is an ACTION. We may not always have control over our options, but we ALWAYS have control over how we choose among them."
"When we surrender our right to choose, we give others not just the power but also the explicit permission to choose for us."

Perhaps you may have heard someone illustrate it this way: if you had a major medical emergency to you or a close family member TODAY - how would that effect your decisions on priorities the next day, week, month or perhaps even year?? How you spend your time, what you value, what is - you guessed it - ESSENTIAL??

McKeown goes on to quote Michael Porter when he says "Strategy is about making choices, trade-offs. It's about deliberately choosing to be different." 

This thought is interesting as well: 

"For an essentialist,  Instead of asking, 'what do I have to give up?' They ask, 'what do I want to go big on?'"

I really like that.

In the book Greg uses a visual illustration of how we exert our effort on project.  "Picture a circle with 10 short arrows pointing out in different directions - then next to it a circle with ONE arrow pointing out, the combined length of all 10 of the arrows in the first picture."  For me it was just a cool imagery for how we often dilute our ability to be MOST effective.

Don’t get me wrong - this is a struggle for me, and probably MOST of us if we’re honest.  But I like to learn and to be doing my best to become a better version of myself.  And that just means making progress.  Not being willing to stay in the same place in my personal development.

So a few more nuggets for you before we wrap up, I don’t want to give away everything, but let me reiterate, this book is - dare I say - an ESSENTIAL read!  Get it?  Haha, ok.  

In talking about moving towards setting your own priorities rather than accepting everyone else’s priorities for you Greg talks about setting boundaries and says….

"Boundaries can come at a high price. However, not pushing back costs more: our ability to choose what is most essential in life." 

If you haven’t picked up Dr. Henry Cloud’s book called Boundaries which is referenced in the book, it’s another great read and really important to help walk through the process of not letting others dictate when, how, and what you do, but taking the proactive approach and establishing the boundaries for your relationships, your projects, your hobbies, or whatever.

Another little nugget for me was:

"Use the good times to create a buffer for the bad." 

Good thought - its usually easier to plan ahead and set things up when things are going well.  Good reminder.

And I’ll share this as one of my final thoughts from the book, but Greg asks the question:

"What is the obstacle that is keeping you back from achieving what really matters to you??  Systematically identify and remove the "constraint" to reduce the friction keeping you from executing what is essential." 

An essentialist produces more by removing more instead of doing more. 

SO to summarize for ME personally I’d say my key take-a-ways are:

  1. Identify what matters most to me.
  2. Identify and remove the (as Greg puts it) constraints that keep me from accomplishing those essential things
  3. Less, but better.

I hope this piqued your curiosity, and I highly recommend you go out and grab this book and devour it, then APPLY it to your life.  Good good stuff here.  You can check out the show notes at brianhosan.com/16 for a direct link to snag the book and don’t forget if you haven’t already, sign up to get the next show delivered straight to your inbox as well.


Forced to Launch with Stacy Ettel


Stacy Ettel began his career in the Navy as a navigator on a Navy Frigate. At the age of 23, he began what would be a remarkable career at the University of Florida Police Department. He was named Officer of the Year in 1994, made sergeant in just three years, and began training and teaching early on. Ettel took over the security for the school athletes and soon he gained the trust of the football program leaders, and notably Coach Urban Meyer. At 37 years of age, Ettel was promoted to lieutenant. In 2010, Ettel faced a tragedy that would change his journey. That incident brought Ethel to start the formation of the Law Enforcement Advocacy Network (L.E.A.N.) which is a non profit organization that seeks to bring the stories of each law enforcement officer that has been mistreated for simply doing their job to the public eye.  This bold initiative calls for real leadership within a profession that has let political correctness ruin the lives of many.

Stacy Ettel has been working as a deputy in Florida for four years. He keeps a low profile like most officers, serving his community unselfishly. He and his wife, Martha, lead bike tours and go on humanitarian trips to places like Haiti. They also volunteer with the Florida Southern Baptist Disaster Relief, lending their time to help those who’ve gone through tragedy.

[02:55] — Stacy’s Career

[05:26] — The event that changed everything

Click here to watch Stacy Ettel’s Story

[07:31] — A changed name and uncertain next steps

[09:43] — Going back to law enforcement, rebuilding

[10:44] — When you don’t know the next step

[11:10] — Responding to what happened

[11:55] — Surrender

[13:46] — Moving your story forward

[14:08] — L.E.A.N https://www.leanforamerica.org

[15:08] — Media vs Me

[19:18] — What’s next for Stacy? 

[22:26] — Resources

 The Bible

 Jeremiah 29:11


 WatchGuard Video


[24:51] — What Does it mean to Launch Out!

"LaunchingOut! I picture this rocket sitting on a launch pad and it ignites and takes off. There were so many people that had so much guts to sit down in that rocket and take off. And I think everyone of us are a rocket, where are we launching to, who’s controlling that rocket, who’s launching us? If we focus on those things and the opportunities that are out there in this big world instead of staying in our small shell, it’s so exciting if we aren’t scared to launch!"

3 Key Take-aways: 

  1. When you have no control, learn to surrender and then use your story to impact others! 
  2. No matter where you are, or what you’re going through there is hope.
  3. We are all dealt a hand of cards, so play your hand and show it! 

Gaining Perspective

I count it a privilege that I have been and seen some of the amazing places that I have, and since 2012 when I landed my first freelance gig and took my first production trip, I have been on countless projects in over a dozen countries on 5 continents.  Say WHAT!?  

I know, when i stop to reflect on that and really think about what that means, it blows me away and I have to pinch myself sometimes.  But i would never have had any of these experiences without being willing to put myself out there that very first time, something we talked about a few episodes ago.  Its a dream job and glamorous in some senses maybe, but it doesn’t come without sacrifice or hard work.

Early this year I took my second trip in the past 9 months to the country of Lebanon.  Now Lebanon can be a scary place to think about visiting for most Americans, and in fact I can remember friends and family who questioned my going to either myself or my wife about a year ago.  All sincere and well meaning questions like, “is it safe?”  “what is he going to be doing?” “isn’t Lebanon right next to Syria?”  And honestly, I didn’t know exactly where I would be or what the work would look like till I arrived, but what I DID know,  was that my client traveled to Lebanon multiple times a year, had been doing so for the past decade or more and I trusted him, so I was definitely flying on a little “blind faith” but to me, it was a (quote unquote) risk worth taking.

You know, in ANYTHING, we can do the research and hop online and find countless things to support doing or NOT doing anything.  Like for instance, if you take a look on the travel.gov website (where i go to research visa requirements and travel advisories), it says: 

The Department of State warns U.S. citizens to avoid travel to Lebanon because of the threats of terrorism, armed clashes, kidnapping, and outbreaks of violence, especially near Lebanon’s borders with Syria and Israel.

And it goes on and on about specific recent attacks, and things to be aware of.  And being AWARE is great, but letting that fear keep us from leaning in and doing meaningful work, in ANY area home or abroad, is a tragedy.

Now, of course the government has to provide all of these reasonable warnings to kind of cover their back, and thats fine.  For me, I believe that when God decides my time is up, my time is up - period, so in general, I don’t really care about most of those warnings.  besides, a terrorist attack can happen anytime anywhere without warning so pretty much, you can’t hide.  But lets not linger on the depressing shall we - lets move on the part I really want to talk about, which is gaining perspective.

Sometimes regardless of how awesome or awful things are going, I think it is refreshing and helpful to get a healthy dose of perspective.  And perspective can look different for each of us.  But if you’ve ever traveled anywhere overseas or were really able to be immersed in another culture and a place where you don’t know the language, you learn quite quickly that there are SO many things to be thankful for at home. 

It can be simple things, like running water perhaps, and a sewer system, or it can be paved roads, or your coffee.  But no matter the case, it give us perspective.

There is a lot of talk these days here in the states about refugees.  Do we let them in?  Do we shut them out.

And I don’t know where you stand on the refugee scenario, and frankly I don’t care, that is not what I am here to talk about or debate, but I want you to imagine something with me for a moment...

 Its saturday morning and you are in your comfortable american home, sipping your morning coffee, and everything is business as usual.  Then you hear gunfire and bombing in the distance. That seems odd, but on this day, its not just the neighbor’s loud TV, its the real thing.  Its the sound of a rouge patriot militia group who wants to take over the US and spread their own political and religious agenda, and they’ve decided that the way they’re going to do it is by killing everyone who stands in their way.  

Reality sinks in hard and fast, and as your heart begins to race, and your stomach drops, you realize that you don’t have time to finish your coffee, pack a nice suitcase, call grandma and have a chat - no.  you have to get outta dodge!  and FAST!  so you do the most sensible thing, you gather what is most important to you - your kids, your spouse, your family, and you run!  To save some time I am going to fast forward through the part of you hiding in the hills and bushes to sneak past the militia at night, not having food or water for days and so forth, but finally you find yourself in a new place, lets call it Canada, our friendly northern neighbors, where you cannot legally work, and so you struggle in poverty to survive. It doesn’t matter anymore that you are a doctor or lawyer, or made a great living, had a nice house or cars, those are long gone.  

This is the story for the vast majority of refugees.  And if it were you, one of the things you need most is HOPE.  And these people need to know that they matter. And that they are not forgotten.  they are just as much a human as you and me, and they have hopes and dreams too.  And most of those hopes and dreams were shattered and lost when they fled their villages and homes.

This is real stuff.  Its not just a primetime fictional TV story, but sometimes it feels that way bc its so far away and doesn’t really affect us in our daily lives.  But trust me, ITS REAL.

Now, The organization that I have the privilege to serve through Harbor Media Group is really in the trenches so to speak, EVERY SINGLE DAY.  And their team is building relationships through unconditional love and service to these refugees.  SO much more than merely transactional relief of so many well meaning and needed organizations, Heart for Lebanon is changing lives.  Its RELATIONAL.  The people they are serving matter.

And what you probably DONT know, is that Syria occupied and oppressed the Lebanese people for YEARS.  So for the people of Lebanon to be serving them unconditionally and spending time listening to their heartbreaking stories, and leaning into this, well, mess is a big deal.

So for me, its an absolute HONOR to spend time with them. To sit in their tents or homes and just listen.  To show that I care by spending time with them, by asking questions, by crying, sometimes even weeping together.  

I sometimes ask myself what can I do?  But I’ve realized that one of my greatest contributions is to do what I do best and feel called to do - tell stories.  Spread the word.  Communicate to as many people as I can back here in the west, that this is real, and they need our help.  Our financial support, and more than just our thoughts, our prayers.

Now i share all of that to provide some perspective to you my western friends.  but to ME, I feel so strongly that the work I do and the company I run exists to serve people, and to share stories that need to be told, that I am not really intimidated by the potential dangers.  Quite frankly, ANYWHERE in the world has potential danger!  You can’t insulate or isolate yourself just to avoid pain.  What a waste. Instead I think that putting yourself out there, serving others and making genuine and real connections and building relationships with others - THAT goes a long way.

I am SO grateful for opportunities like these that broaden my horizons, and change my perspective.  

So what about you?  How comfortable are you in your own little world, population - YOU?  Where you just have to take care of yourself, maybe a family, snag that paycheck every two weeks, have some nice stuff, do some cool things… I challenge you to get some perspective.  Get outside of your comfort zone, even if all that means right now, is giving a day to serve at a local charity, or homeless shelter, or food bank.  Do SOMETHING.  Just start.  Force yourself to get out of your comfort zone and when you get that dose of perspective, let it really change you - at the heart level, not just the head level.

We can make a difference.  And our lives are meant to be lived for SO much more than ourselves.

Regardless of if you are able to get out of the country or not, CHOOSING to engage in something that puts you out of your comfort zone to gain perspective I promise you, can change you for the better.

Burning Platforms with Brent Warwick

Born in South Carolina, raised in New Jersey, a student at Clemson University, and resident of Kobe, Japan and Akron, Ohio, Brent is a nomad at heart. But despite his incessant curiosity and passion for exploration, Brent will forever identify as a displaced Southerner and advocate the use of the word "y'all." His loyalty has landed him back in his homeland of Clemson, where he is currently raising his three kids, and enjoying showing them the beauty of the Blue Ridge Mountains. 

Brent serves as the Leading Director at ipsoCreative, which simply means he's at the forefront of understanding how ipso can best serve its clients and, in his words, "be raving fans of things that matter." He's also the storyteller and rallier of the ipsoCreative tribe.

[2:04] — Brent’s Starting Out Journey

[4:52] — “Sometimes you learn more through negative experiences than positive ones.” 

[5:51] — Decision to go overseas

[12:20] — Corporate Journey

[13:18] — Could I be doing something different?

[14:00] — Building towards the launch of a company…

[14:43] — Dissatisfaction with how the Agency world ran.

[15:15] — Ipso’s beginning

[17:20] — The Hurdles of Starting Ipso

[18:24] — "All you need is an idea and a willingness to be broke.”

[18:43] — There needs to be a need that needs to be met…”All you need is a GOOD idea and a willingness to be broke.”

[19:52] — “If you try to line everything up ahead of time, you will probably not take the first step.

[22:12] — There was literally no “Plan B."

[23:00] — Nothing motivates you like necessity

[24:17] — Advice Shared

[25:09] — “You’re going to become students of cash flow”

[27:00]— Sustainability and Purpose

[27:47] — "Think through everything at it’s root level, and then keep everything in it’s proper place."

[29:00] — “It can be challenging sometimes even if you have the smallest amount of success to become complacent, or to take things for granted and lose sight of those original convictions you had in starting a business.

[32:42] — Holding to Principles in Great Adversity  

[33:29] — Favorite Part

[34:08] — Purpose over Profit and Influence over Growth, Raising Water Level over Prestige

[35:50] — Innovation

[37:04] — "Work within peoples strengths is the key to innovation.”

[37:39] — "Innovation in and of itself is standing on the edge of the unknown."

[39:35] — Thankfulness

[41:20] — “Burning Platform” 

Where To Connect:


Twitter @Brentwarwick

Instagram @Brentwarwick

[45:21]  — What Does it mean to Launch Out!

“Jumping off a cliff and building a parachute as you fall." 

3 Key take-aways

  1. If you try to line everything up ahead of time, you will probably not take the first step,
  2. Be Students of Cashflow- Keep Priorities and hold to Principles in Great Adversity,
  3. Work within peoples strengths is the key to innovation.

    BONUS - Create a "burning platform" to motivate you to take the next step!

20 Seconds of Insane Courage

Today I want to talk about courage.  I thought it’d be neat to take some time over a handful of mini episodes and give you more of a glimpse into my story and how I got to where I am today. In this episode I’m going to focus on those moments that take great courage. 

If you’ve seen the movie “We Bought A Zoo” with Matt Damon, hopefully you remember the scene where he says, 

“You know, sometimes all you need is 20 seconds of insane courage, just literally 20 seconds of embarrassing bravery, and I promise you something great will come of it.” ― benjamin mee-we bought a zoo